Archive Page 95

EnTil masQoreT kilkil neuw! 24 Comments

uvulaHey, check this out! That’s my uvula a/k/a ‘entil’. I had it removed just today, because it was “blocking my air passage.”

I wish my parents took care of it at ‘the right time’, in ‘the right place’, by ‘the right doc’.

Back home, a buck ninety nine and a shot of Arekaewould have gotten this baby flying into the heavens in no time.

Unfortunately, that wasn’t an option for me, so I had to go to the “place” where you seem to pay for service by the number of words that the guy in the white jacket (a/k/a doctor) spits out…

BTW, why do doctors wear white outfits??? Supposedly, they are dealing with people that have blood gushing out of their membranes, or are throwing up uncontrollably, or are crapping all over themselves! You would think black would be the proper attire…I don’t see diesel mechanics wearing white…something to ponder on…but, I am not here to talk about fashion…

…So, the “doctor” said to me, “well (pause), it looks like you have an enlarged uvula, and would be best to do a sleep apnea test on you, to see how server your uvula is affecting your breathing.”  Of course, I am giving you the abbreviated version. You know these doctors charge you by the number of words that come out of their mouth…the more words, the more dinero! Continue reading ‘EnTil masQoreT kilkil neuw!’

The Pitch! 87 Comments
bernostees.jpg

Sales Pitch, Elevator Pitch, Corporate Pitch, Quick Pitch etc. At the end they are all the same.

What is it?

A "pitch" is a quick way to communicate who you are, what you're trying to do, and why you do it better. In Twenty five words or less, in thirty seconds, in one elevator ride, you have to sale your self.

Marketing guru’s say:

If you cannot describe what makes you different and excellent in twenty-five words or less, don’t fix your copy. Fix your company.

Everything is a sale. How much you get paid at your job depends on how you sold and keep selling yourself? If the product is good even better, but a good product or service without a decent sales pitch, marketing, packaging & etc, is not a enough. An Ipod is great not because it is different from anyother mp3 players that existed prior to, but because it was packaged marvelously and marketed brilliantly.

Some people can and will sale you dirt for five hundred bucks. One Thousand Paintings numbered one through a thousand selling at an average price of over five hundred dollars. He has sold over five hundred nineteen of them. Just genius!

Here at Bernos, we haven’t done a good job pitching our product. We do sell thanks to a top of the line product made by American Apparel, which btw sales the blank shirts for 15$ at it's retail stores. But our sales numbers should have been a lot better, thus proving our failure in pitching.

Remember, we are not just selling t-shirts, we are selling memories.

We are lacking in a few areas, we have identified them and we are working on fixing them. If you want to help, please mention as to why you haven’t bought what we are selling! Thank you for all your support!

Chew On This! 312 Comments
khat

Over the past year we have been reading articles like this & this, which result massive arrests due to Khat smuggling. And the sensation that Ethiopian worldwide are in smuggling operations are seeing the consequences.

Both World Health Organization and the US Department of Justice classify it as addictive drug and recommend that all countries deem it illegal. Scientists that have tested the chemicals present in the so called “drug” and imply that Cathinone, which is the one of the two controlled substances, is not active in DRY Khat leaves.  The other controlled substance called Cathine is the only controlled substance that is present in DRY Khat.

The important word here is "dry"

Controlled Substances Act (CSA), when it was enacted, had five classifications called schedules. Cathinone is Schedule I meaning of the highest potency as a drug. And Cathine is a schedule IV meaning the potency of the chemical as a controlled substance is not much. Schedule IV:

(A) The drug or other substance has a low potential for abuse relative to the drugs or other substances in

schedule III.
(B) The drug or other substance has a currently accepted medical use in treatment in the United States.
(C) Abuse of the drug or other substance may lead to limited physical dependence or psychological dependence relative to the drugs or other substances in schedule III.

Notice B, some of the drug classified as Schedule IV are sold on over the counter medications in most other countries, and easily perscribed in the US.

…the special agent in charge of the Drug Enforcement Administration's New York office, called it "highly addictive and devastating" to the people who use it.

"It is suspected that there are ties to some type of terrorist organizations,"…

…intelligence suggests the money was headed for "countries in East Africa which are a hotbed for Sunni extremism and a wellspring for terrorists associated with Al-Qaida." Continue reading ‘Chew On This!’

Bernos vs. America 42 Comments

bernos-vs-america.jpgFor the longest time, I placed blindfolds over my eyes, and acted as if nothing bad was happening in the place where I was born. The place that I, like many others, feel so passionate about.

But then came the time…the time to face reality…the time to reincarnate my soul, and send it on a long journey back to infancy…back to childhood…back to ‘gurmesina’

A few months back, I started my relentless search to learn more about my “home”…and what better place to find quick info about a “foreign country” than the ‘net’ - as in the ‘Internet?’

Zimmy, zammu, zamma dot come, bam! There it is!  My birth place! …Dilly, dolly, dalla dot com, swoosh!  There they are! My high school buddies! …Kinny, kanno, kana dot com, dwing! There it is!  The Mezzo bike that I used to ride…Ribby, rabo, rabba dot com, yang!  There he is! That snout faced kid that used to beat me up!

WOW!

At first, I was very excited! I was ecstatic! I was verwhelmed! …

Excited to see pictures of my friends…ecstatic to see my birthplace…overwhelmed to know where that snout faced kid lived…

But then… reality…the root of all evils…

What I saw afterwards was very shocking… it was very disturbing…it was very sad…

The one page websites were all fun, because they focused on one subject, and one subject alone. They did not have the resources to ‘selemayakut neger lemekebetater

Continue reading ‘Bernos vs. America’

Wachu know about Burntface? 183 Comments

The lack of progress in Ethiopian music is talked about. Personally I don’t think there is lack of progress in Ethiopian music in general. The lack from my perspective is in some Ethiopian artists rather than in the whole Ethiopian music.

Ethiopian music is progressing to uncharted territory. Hip hop and Reggae is being introduced in the music. You guys know who Johnny Ragga is? Did you listen to Teddy Afro’s latest album?  Do you Ethiopian Hip Hop artists there are?

I’ve been listening to Burntface for almost 2 years now.  I have almost every album. So I’m gonna beat it in your head.  YeteQatele Feat Yebalalu.  Podcasted are two of my favorite tracks from various albums. The Amharic vocalist at the end of the ‘Cab Confessions’ track is the late great Surafel Assaminew.

This for the green, the yellow, and the red.
Burntface!
You heard I said.
Burntface!
Yo we gonna beat it in your head.
Burntface!
Yo we gonna beat it in your head.
Burntface!